• Sign in
  • Join
  • Contact
  • Home
  • About
  • TBM Book
  • TBM Index
  • TBM Conference
  • More ...
TBM Council

Frequently Asked Questions

Frequently Asked Questions

  • Overview
  • Membership
    • » Board of Directors
    • » Principal Members
    • » Membership Eligibility
  • Technical Advisor
  • Resources
  • FAQ
  • In the News
  • Contact

What is Technology Business Management?

Technology Business Management (TBM) is a prescriptive, applied set of business processes, roles and metrics for optimizing the supply and demand of business technology services. TBM enables business technology leaders to maximize the value from every dollar invested in IT. TBM has been defined, and continues to evolve, based on the input and collaboration among innovative business technology leaders who are focused on running IT as a business.

What is the TBM Council and what are its objectives?

The Technology Business Management (TBM) Council is a nonprofit organization led by CIOs to create and promote best practices for running IT as a business. Our mission is to serve equally our members and our profession by defining a technology business model that creates and sustains business value by balancing the supply of and demand for technology services. The Council’s objectives are to publish a generally accepted body of knowledge and create industry-specific guidelines to facilitate benchmarking against and adoption of TBM practices.

Why was the TBM Council created?

The Council was created to provide guidance and business acumen in running IT and managing business technology investments. CIOs, CTOs and other technology leaders have had no definitive source of applied knowledge (i.e., supply/demand processes, use cases, operational cadence, etc.) on how to run IT as a business and rally their organizations around it.

Why should I become a member?

The CIO Summits and funded research initiatives (i.e., TBM Book and TBM Index) will help you rapidly mature your ability to run IT as a business. Since corporate technology budgets often rival the revenues of today’s largest Software-as-a-Service providers, running IT as a business is akin to being the CEO of a software company within your own business. Demonstrating business acumen may be the surest way for you to improve credibility with your business partners.

Additionally, the network of CIOs who are participating in the Council are outstanding IT leaders and innovators in each of their vertical markets. You will be able to leverage this network and the business relationships that it affords for both you and your organization.

How do I become a member?

The TBM Council provides a unique opportunity for business-focused executive education and collaboration. To safeguard the value of our executive summits, preserve the integrity of our research and encourage interactions between our members, membership is limited to business technology executives that meet the following criteria.

General Members

General members must be current or recent senior-level executives with organizations that spend at least $20 million per year on IT or business technology. They should work in the office of the CIO (OCIO), technology operations, corporate finance, the technology business management office (BMO) or line-of-business technology departments.

Qualifying titles from these organizations often include Chief Information Officer (CIO), Chief Technology Officer (CTO), Chief Enterprise Architect, Chief Financial Officer (CFO), VP of IT Finance, VP of Infrastructure & Operations, VP of Shared Services, and VP of Business Applications. Executives with a title or department different than those listed above may also be qualified.

Multiple qualifying executives from the same organization are welcome to join.

Principal Members

Principal membership is limited to those that meet the general membership requirements. Because the basis of principal membership is direct contribution to and participation in our research and publications, principal members must also be willing to contribute time and effort to one or more program.

Independent experts such as university professors, industry analysts, researchers and others who demonstrate executive-level expertise in the business technology field may also apply to join as a principal member. Their active contribution to our research programs will be expected and welcomed.

If your company qualifies, we invite you, and your immediate direct reports to join the Council. Become a member now.

What is the cost of participating in the TBM Council?

There is no cost to become a member; however, there are restrictions and qualifications for membership.

Who sits on the Board of Directors and what is their role?

As with any entity, the Board of Directors leads the organization in its efforts to fulfill its mission. Unlike the typical for-profit corporation, our Board members will be highly visible members of the community that both strive to increase awareness and understanding of TBM principles and to play a pioneering role in shaping those principles and best practices. Founding board members are:

  • Mike Benson, DIRECTV
  • Tim Campos, Facebook
  • Don Duet, Goldman Sachs
  • Larry Godec, First American
  • Sunny Gupta, Apptio
  • Rebecca Jacoby, Cisco
  • Ralph Loura, The Clorox Company
  • Greg Morrison, Cox Enterprises
  • Tom Murphy, Amerisource Bergen
  • Jim Scholefield, The Coca-Cola Company
  • Robert Webb, Hilton
  • Erez Yarkoni, T-Mobile
  • Carol Zierhoffer, Xerox

Learn more about the individual Board members.

What workgroups have formed and how can I participate?

The Board of Directors have created three workgroups to further advance TBM: the CIO Summit event, Book, and Index. These workgroups have formed to provide collaboration on resources. If you are interested in becoming a workgroup participant, please submit your contact information through this form with the specific workgroup you are interested in participating in.

What is the CIO Summit event and why should I attend?

The CIO Summit event provides an opportunity to learn how other IT leaders employ TBM to deliver greater business value. Facilitated by Larry Godec, CIO of First American, and Rebecca Jacoby, SVP and CIO of Cisco, innovative CIOs from companies such as DIRECTV, Park Nicollet and The Clorox Company will share their stories of delivering cost transparency, budgeting for innovation, and optimizing outsourcer cost-for-performance.

When and where is the CIO Summit?

The Council meets twice per year at Cisco TelePresence Suites and over Cisco Webex, whichever is most convenient for each Council member. Our next Global Council meeting is scheduled for June 4, 2013.

Learn more about the CIO Summit.

What is the relationship between the TBM Council and Apptio?

Apptio is committed to the development and furtherance of Technology Business Management. This commitment is in part fulfilled by Apptio’s dedication to the TBM Council. Apptio is the sole founding entity behind the creation of the TBM Council, and is deeply involved in determining who will lead and participate in the TBM Council, the projects it pursues, and the IP it develops and distributes. Please see the FAQ below regarding data collected by the TBM Council, and if you would like additional information regarding Apptio’s involvement, please feel free to contact info@tbmcouncil.org.

What about any data collected by the TBM Council entity?

It is expected that the Council will collect what is referred to in the privacy policy as “Profile Information”. That information will not be shared with third parties except to the limited extent provided in the privacy policy, and may only be used as permitted or consented to by you. Other information you provide, such as answers to survey questions that create the TBM Index, input about the industry, or other information that does not identify you personally, may be used by the TBM Council or Apptio for commercial purposes.

Follow @tbmcouncil

©2012 Technology Business Management Council

Privacy Policy | Terms of Use | Contact